本书适应海外游客入境游的管理和服务人才培养的需要, 旨在丰富学生的文化知识, 提高旅游从业人员的口语交际能力。其中, 中国文化专题介绍是本书的一大特点。旅游作为一种文化性很强的经济产业, 必然要求注重甚至倚恃文化内涵, 突出特色。本书详细地介绍了中国的文化专题。本书的另一特点是注重实用性。根据涉外旅游工作对导游等从业人员的要求, 书中较全面地介绍了涉外导游工作的各个程序和内容, 其中口语练习部分内容丰富, 形式多样, 使学生能在轻松的氛围中理解和应用。
Unit 1 Chinese and Their Lifestyles
Text A Chinese and Their Influence
Text B Urban Lifestyles in China
Unit 2 China's History & Geography
Text A History in Brief
Text B Geography in Brief
Unit 3 Chinese Calligraphy & Painting
Text A Chinese Calligraphy
Text B Chinese Painting
Unit 4 Chinese Cuisine & Its Name
Text A Chinese Cuisine
Text B Translation of Chinese Cuisine
Unit 5 China's Transportation, Post and Telecommunications
Text A Transportation
Text B Post and Telecommunications
Unit 6 China's Various Art
Text A China's Arts and Crafts
Text B Beijing Opera and Acrobatics
Unit 7 China's Tea & Silk
Text A Tea
Text B Silk
Unit 8 Traditional Medicine in China
Text A Chinese Medicine & Pharmacology
Text B Acupuncture and Moxibustion
Unit 9 Ancient Chinese Architecture & Gardens
Text A Ancient Architecture in China
Text B Chinese Gardens
Unit 10 Tourism Trends of China
Text A Tourism in Future
Text B The Qualities for Being a Tour Guide
Unit 11 Historical and Cultural Landscape
Text A Henan Museum
Text B Beijing Hutong
Unit 12 Natural Landscape
Text A Ningbo Dongqian Lake
Text B Jilin Rime
Unit 13 Red Tourism
Text A Yan'an Revolutionary Memorial Site
Text B Zunyi Conference Site
Unit 14 Ecological and Agricultural Tourism
Text A Chengdu Research Base of Giant Panda Breading
Text B Orchard Tourism
Keys
Glossary
Bibliography